Is Your Profile Ready for the Spotlight?
Profile Score Tips
Update your Profile with details about your creative work and collaborators to increase its visibility in CreativeGround search results.
- Create a public Profile for you, your organization, or your business today
- Update your Profile regularly to advertise your Activities and Services
- Follow our tips and tricks for maintaining a high Profile Score
Need to start from a user account? Get the basics on getting started in 1-2-3.
What is a Profile Score?
Each public Profile has a Profile Score. You can find your Profile Score by clicking on My Dashboard > Manage My Public Profile. A profile score is private - only a Profile's own manager is able to view that Profile’s numeric score; a Profile Score is calculated for each public Profile indicating how robust the Profile is.
How do I grow my Profile Score?
Each month, thousands of users search the over 30,000 CreativeGround Profiles. You can help searchers looking to connect with Profiles like yours by tending to your Profile Score. By accurately filling in key fields on your public Profile, you will help your Profile float to the top of search results, where others can see it shine!
Grow Tips:
Your Checklist to go from Seed to Full Bloom
While you can always nurture your Profile, we suggest using these ranges as a guide for what stage of growth it’s in:
- 0 - 8: Seed: You’ve created your Profile; you’re off to a great start!
- 8 - 12 Sprout: Use the grow tips to shine some light on your Profile.
- 12 – 16: Seedling: Your work is paying off – continue to follow the grow tips!
- 16 – 20: Blossom: Your Profile is rich with information that expresses who you are and what you do.
- 20+: Full Bloom: Your Profile is looking fantastic! It will always need regular pruning; remember to update it frequently to keep it healthy and current.
Follow this checklist for a flourishing Profile:
- Profile Picture: Use an image of you at work, a picture of your work, or an image that shows what your organization or business does. This is your first impression, so help searchers pick your Profile from the bunch!
Grow-Tip: Avoid using logos or headshots; searchers are more likely to click through to Profiles with pictures of creative activity as their main image.- Description: Give us the dirt! Use the Description of Work and Background to summarize who you are and what you do in your own words.
- Grow-Tip: Plant the seeds to make your Profile findable. Use keywords consistent with the items you select from the picklists on your profile. Avoid lists of awards or pasting in a resume or abstract statements.
- Media: Add representations of your work to the Image and Video Gallery. We recommend at least three. Even more will further boost your Score.
- Grow-Tip: Use the Additional Content section to supplement with links for non-visual examples of your work and links to fundraising platforms.
- Bonus Tip: Need visual documentation of your work? Search CreativeGround for people and organizations that offer photography and videography services.
- Contact Information: Help people connect with you by ensuring that the contact information is current and correct. Include official websites and social media handles if you have them.
- Community/Audience Services: Send out the call to your communities by including the people you engage and how you specifically work with them. For example, are you an organization that works with immigrant communities, or do you offer services in ASL (American Sign Language)?
- Activities and Services: Tell your audiences about the menu of services or activities you offer. Does your group offer workshops, or perform? Are you an artist who teaches lessons or offers professional development? Can your organization provide support services, like consulting? Choose as many options in this category as you need to fully express what you do.
- Geographic Reach: What ground do you cover? Indicate the reach of your activities from the town / city to international level.
- I Have Worked With: List at least three recent collaborators in your I Have Worked With section to demonstrate your working relationships within and outside of the Network.
- Grow-Tip: If they’re based in New England, connect their CreativeGround Profile to yours by searching for their name using the related Profile name field. If they’re not New England-based, add their name manually. Go above and beyond three entries in this section to boost your score!
- Get nerdy: CreativeGround is also a research database. Select the Institution / Business Type that best represents your enterprise, and you will see the options for selecting the correct Legal Status for your profile.
- Venue for Rent/Use: Finding space for creative activities can be a common challenge in our region. If you have a studio, stage, rehearsal space, conference room, etc. available to rent, include it on your profile! Having a venue does not affect Profile Score, but can help you Profile stand out in search results. CreativeGround users are frequently looking for space, so offer it if you wish.
- Keep it Current: Update all these fields regularly to provide accurate information and showcase your work at its best to the range of users searching CreativeGround.
Of course, not every profile could or should look the same on CreativeGround -- this is a creative community, after all! To live up to our Diversity, Equity, Inclusion, and Accessibility value, it is possible for any and every profile to have a high Profile Score.
Looking for more guidance? Book a 1-1 session with a CreativeGround team member to get personalized guidance on growing your Profile Score!
How does a Profile Score benefit my profile?
The Profile Score is not a ranking system comparing the work of one Profile to another. Rather, it’s a measure of how complete each Profile has been made, and a tool to help Profile owners understand how to connect with searchers and boost their sitewide visibility. We aim for the Profile Score to achieve the following benefits:
- The Profile Score helps profile managers know which information on their Profiles to regularly maintain. We’ve taken out the guesswork about what information site users are looking for on Profiles. Use your Profile Score as a guide to where you should spend the most time and energy on Profile updates.
- It helps people searching the site to easily sift through search results to find active Profiles that contain the information they need to inspire connection
- It creates the opportunity for every Profile to boost their visibility with audiences they most want to reach
- It can help your Profile stand out to be nominated for a CreativeGround Spotlight